The history of merlin.pl dates back to 1999, making it one of the oldest and most significant online shops in Poland. As merlin.pl faces intense competition, superior advertising and efficient bidding are crucial. Unlike other tools, Whoop! defines CPCs based on the performance of each and every product — from the very first moment and without relying on averages. The dashboard grants full control and allows users to adjust bidding goals according to individual business experiences.
The result: