In 2023, Microsoft introduced advertisers to their AI-powered BING search, ability to show the best ad for an individual person in the right place at the right moment with the Microsoft Audience Network (MSAN), and made headlines powering Netflix’s advertising. Microsoft Advertising will be vital for ecommerce, as it provides online retailers with additional reach and more potential customers, giving them an edge over their competition.
To show you how to reach wider audiences, we are happy to announce that the Microsoft experts Lucas Gordon and Federica Mueller are joining Mike Ryan for a webinar about the impact of the new era of search, the Microsoft audience network and how advertising with Microsoft works best. As you can advertise to over 9 mil. additional users on Microsoft and diversify your revenue streams, it is becoming more important to look at how the performance of Google Ads compares to Microsoft Ads, and what the Microsoft advertising funnel looks like.
Advertising with Microsoft: Updates, tools and audiences.
Customer stories: What to avoid, and what to focus on? Lessons we have learned, working with leading online retailers.
The new era of Bing: Chat GPT’s roadmap and potential for online retailers
When: March 30 I 2 PM (CET)