The future of search ads automation
Automate and manage millions of text ads based on best practices and highest
technology standards.
Create a high-quality feed that fits your business
Easily integrate and merge feeds from multiple sources to cover your whole inventory
Transform your data feed into campaign types that match search behaviour
Source high-potential keywords that perform
Exclude low-performing keywords to save money
Add synonyms that match with your customers’ searches
Promote categories that are likely to convert
Highlight your great assortment variety or prices
Increase your ad relevance and CTRs
Build ad URLs that meet buyer intent for more sales
Overcome the limitations of your Shopping feed
Define deep linking rules based on your stock levels
Easily transform your inventory data into campaigns that perform
Choose and manage ad templates for both RSAs or ETAs
Benefit from advanced fallback mechanisms that guarantee the display of your ads
Efficiently manage large marketing campaigns across
Get tailored reports for improved collaboration,
Meet business objectives with automated bidding We at Smarter Ecommerce have been focusing on ecommerce for 14 years. To solve your specific challenges we share our expertise with you.
Fast and reliable campaign setup, state-of-the-art feed transformation, agile feature development and an expert team driven by our values.
We combine intuitive technology with elaborate onboarding and proactive support.
Match the intent of your audience with synonyms, keywords and dynamic ad params – for greater relevance.
We built the AdEngine 360 on the latest Google technology that ensures fast adoption, outstanding bidding and multi-search-engine coverage.
We excel in more areas than paid search. We optimise and automate all your campaigns from Shopping and Display to Programmatic.
We at Smarter Ecommerce create solutions for ambitious online retailers. While the AdEngine 360 can be used by companies of all industries, many features were developed with retail and ecommerce use cases in mind. Our customers represent a diverse range of retail verticals: from sports, fashion and electronics to FMCG, stationary or health & beauty.
The AdEngine 360 was built for ecommerce businesses with 10,000+ products, targeting more than just one channel and market. The greatest value can be generated in industries characterised by large and dynamic assortments.
Yes, the AdEngine 360 builds on Google Search Ads 360 to bring your text ads to the next level and guarantee you access to best-in-class technology.
Search Ads 360 (SA360) is Google’s enterprise search engine management platform. It allows users to streamline workflows and encompasses powerful reporting features, robust bidding and custom, data-driven attribution models. SA360 also allows you to run ads across search engines and channels.
No worries, if you do not have an SA360 account yet, we help you set up an account during the onboarding phase.
With the AdEngine 360 your text ads are set up for the highest levels of accuracy. Cyclical round-trips ensure that inventory data is fetched at regular intervals and dynamically placed in your ads. Like this, your ads always reflect changes in your inventory.
You can customise both the timing and the intervals of the round-trips as well as the product attributes that you wish to place in your ads. Similarly, new products are recognised and advertised in accordance with your preferences. Thanks to the AdEngine 360, your products get the exposure they deserve and your ads always show the most recent price, stock levels, promotions etc.
We wanted to offer our clients the best text ad technology on the market: technology made for ambitious, international retail organisations that strive to grow even further. Building on Google’s most advanced search management platform was therefore a given.
When we look at the ecommerce market today, we see retail organisations that aim to achieve the highest levels of efficiency, performance and security – internationally and across channels. With Search Ads 360, we can offer not only the coverage of multiple search engines, best-in-class reporting features and advanced bidding mechanisms but also an efficient way to manage all of that via one central interface – a perfect fit.
There are some technical and strategic points to consider before signing up:
The AdEngine 360 pricing consists of a one-off setup fee, a monthly base fee and a monthly ad spend-based SaaS fee. Optionally, you can book services to access even more benefits. Some of the most popular service packages include trainings, consulting or full account management. Naturally, depending on the complexity of your account and the service level you opt for, the AdEngine 360 price tag will vary. If you want to know more, do not hesitate to contact us. Our service team will be happy to find the right pricing plan for you.
