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Granular Google Ads insights per industry

Additional expert insights in reports

The right data to grow: Google Ads trends in Europe

Source: smec

Benchmark reports curated by our experts

Benchmark PPC performance report for retailers

Google Shopping Q3 2021 report

What can we expect for the months ahead? Google has predicted a return to offline shopping and in-person celebrations that could result in a holiday peak somewhere between 2019 and 2020 levels. Read our latest Q3 benchmark report to learn about expected trends for Q4.

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Benchmark PPC performance report for retailers

Google Shopping Q2 2021 report

If the first quarter of 2021 marked a full circle moment as we reached the anniversary of the first lockdowns in mid-March, then the second quarter is no less significant a milestone. Online revenue growth is strong but slowing. Want to know the reason behind this slowdown?

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Benchmark PPC performance report for retailers

Google Shopping Q1 2021 report

Q1 2021 marks a full circle moment: after 12 months of unpredictable and incomparable trends we have reached the one year anniversary. So how did the channel perform? One thing is for certain – the Shopping funnel has become more challenging than ever to manage.

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Benchmark PPC performance report for retailers

Google Shopping Black Friday 2020

Was the performance in times of numerous lockdowns as strong as expected? How about the rather rosy predictions? Were they met? Read the recap by our experts and find out!

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