Industry-leading
paid search
solutions

Elevate your ecommerce success with our award-winning PPC automation software, custom-tailored to Google Ads and Microsoft Advertising.

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Automate your PPC campaigns

Machine learning meets more than a decade of paid search & ecommerce experience

smec is one of the global leaders in paid search automation. We provide innovative, scalable solutions for Google Ads & Microsoft Ads, combined with dedicated service to support your growth plans while making sure your budget is handled efficiently.

Whoop! app - Google Shopping management software

Award-winning tool for retailers advertising on Google Shopping who need to set the smartest bid on every item and manage large product assortments automatically – with minimum manual workload.

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AdEngine software - fully automated, inventory-driven search campaign management

Granular text ad generation for large, complex accounts, customizable down to the last detail to ensure relevance for your customers, uniqueness on the SERP and efficiency for your budget.

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smec Shopping - comparison shopping site

Future-proof comparison shopping site for increasing your Shopping ads’ reach. Reap the benefits of reduced costs per click and stay in full control of your account.

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Orbiter - data visualizations tool for Google Ads

For paid search professionals aiming to make better, data-driven decisions. Custom-built for Google Ads, Orbiter quickly helps you uncover emerging trends and areas for improvement.

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Best-in-class services

Our unique SaaS+ approach

PPC Management

For Google Ads and Microsoft Advertising users who want to unleash their paid search campaigns’ full potential – and more.

Display / YouTube Ads

Increase your brand awareness and support your text & Shopping ads with dedicated Display and YouTube ads.

Programmatic Advertising

Grow your reach across multiple channels with the powerful tools within the Google Marketing Platform.

Clients aiming for excellence

Global market leaders rely on our solutions and services

Testimonials

Sebastian Händeler

Head of eCommerce at SSI Schäfer Shop GmbH

smec’s collaboration is a perfect example of how simple and effective it should be to work with a PPC automation company — even for a large enterprise with multinational branches. For years, their reliable touchpoints and market-responsive optimization have guaranteed our success in paid search advertising.

About us

Together with you we shape the future of PPC automation

Smarter Ecommerce (smec) is a SaaS+ company committed to delivering propulsive, best-in-class software solutions custom-tailored to Google Ads and Microsoft Ads. Our approach is to leverage the balance of machine and human brainpower in order to maximize KPI-driven results while minimizing tedious and iterative taskwork.

That means taking our software and injecting our veteran market perspective, which is informed by 10 years of Google API experience, rapid adaptation, and competent collaboration. Retailers recognize us as a strategic partner with proven execution and an exciting runway for our products.

350+

million
euros

Managed advertising
budget

500+

satisfied
clients

Challenging their
competitors

130+

passionate
employees

Representing our
smec spirit

Join

Certified as
Great Place To Work®

Insights for performance pushers

Scripts, videos, webinars, whitepapers and more to increase your efficiency

Explore the smec universe in terms of know-how: Here you find lots of valuable content that is going to help you increase the efficiency of your paid search campaigns.