Maximise your PPC success with unified optimisation

Shift from siloed tactics to integrated Google & Microsoft ad optimisation,
all centered around your business objectives.

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Why the best in ecommerce prioritise
cross-channel optimisation?


Elevate your ads’ impact on your business goals by mixing the right channels and campaign types with holistic optimisation.

at lower costs

Reduce your customer acquisition costs & create new revenue streams by combining the strengths of Google and Microsoft.

Combine data

Use Google & Microsoft data to refine your ad strategies, optimize budget allocation, and better guide ad platform algorithms.

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Get your Google & Microsoft ads together:
Smarter, Unified,

No silos,
better results

  • Break up silos and optimize your campaigns holistically across channels in the direction of your core business objectives.
  • Turn your business goals into optimised advertising campaigns on Google & Microsoft. Define product- or category-specific goals and turn them into the best campaign setup to achieve them.

Integrated data,
more control

  • Enhance your product segmentation with our multi-dimensional model that allows you to integrate not only your business data, but also performance data from both Google & Microsoft.
  • Use combined data to better control ad platform algorithms with superior data inputs. Use historical performance data from one channel to get a head start on a new channel.

Easy workflows,
faster scaling

  • Simplify the task of managing paid search campaigns on Google & Microsoft and control your campaigns from a single entry point.
  • Efficiency meets scale: Make cross-campaign-type or cross-channel advertising a walk in the park with the help of our automation tech.

Clear insights,
better decisions

  • Cut down lengthy data analysis and use combined insights from Google & Microsoft for a comprehensive understanding of your campaign performance.
  • Expand your view with in-depth, retail-focused product insights to make more informed decisions about product performance and grasp category trends.

what our

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The power of synergy:

a unified approach to
Google & Microsoft Ads

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Performance Max

Take advantage of Performance Max for a more streamlined and - when done right - a more effective approach to maximize exposure and conversions across the full range of Google’s advertising system.

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Shopping Ads

Use Standard Shopping to overcome some of the limitations of PMax. Save time and effort managing complex setups with our data-driven allocation of products to campaigns and automated SKU-level bidding.

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Search Ads

Automate text ad creation from inventory data. Make use of synonym lists and fallbacks to ensure high quality of your text ads and lead customers to landing pages with the highest conversion potential.

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Programmatic Ads

Give more exposure to key products with our inventory-driven approach to programmatic advertising and benefit from advanced targeting and placement options to reach your
future customers.

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Best of both worlds:

tech and expertise in harmony


We understand the need for guidance in adopting technology. We help you to confidently use our software and make it work for you.

on us

If you don't want to use our tool yourself, or don't have the resources to do so, we can run it for you. No problem, we got you covered.


We share our best-practices and lessons-learned from top online retailers with you, ensuring your team learns and grows quickly.

professionally managed
ad spend
annual revenue
generated for clients
ecommerce clients
in 49 countries

Advertise smarter across channels

We take your privacy seriously.
Read our privacy policy.

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Talk to one of
our ecommerce
experts and
get your

You can expect:
3 steps timeline 1. 2. 3.

1. Kick-off call to better understand
your goals.

2. Free account-audit incl. custom-tailored strategy plan.

3. Bespoke proposal detailing the launch strategy.

Great, you took
the first step to grow!

Your demo request has been submitted.
Next step: Book a kick-off call with our ecommerce expert, Iman,
and start tackling your pains & challenges!

Book a call now
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