How Shopping & Search can drive sustainable ecommerce growth
Ambitious retailers and smec experts discuss future-oriented, sustainable paid search management: Moving beyond revenue-based bidding and towards more mature metrics for optimisation, removing wrong assumptions that we base our strategies on, and setting our digital channels up for long term success.
Interview with Andrea Rocca from RS Components
Demystifying Shopping: Uncover buying patterns & optimise for profit
Mike Ryan — Head of Retail Insights | smec — Smarter Ecommerce
How data, automation & cross-channel thinking can leverage your growth goals
Günther Wallner — Product Owner AdEngine 360 | smec — Smarter Ecommerce
Maximize Revenue on Key Dates
In our joint webinar with metoda GmbH, we aim to help online retailers discover effective tactics to enhance retail readiness, optimize product categorization, target specific audiences, and improve price-performance dynamics.
Ecommerce is settling into the “new normal”. After a high growth period, online retailers are faced with challenges such as low consumer demand and highly price sensitive customers. Finding the right strategies to be profitable is more important than ever.