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Retail Best Practices with Microsoft

Deep dive: Using Microsoft Advertising for driving digital growth

Microsoft Advertising is a channel of increasing importance for online retailers. Knowing how it can support your growth goals can be a differentiating factor in the ever intensifying race for market share – especially considering the upcoming winter season is a revenue peak for many industries.

In this webinar you will hear:

  • How retailers can benefit from using Microsoft Advertising as an additional channel in their online marketing mix
  • Insights into channel metrics per country and industry
  • Best practices especially for retail’s biggest season, how to make use of new & upcoming features (e.g. Microsoft Audience Network)
  • Deep dive: get to know retailers who have successfully used Microsoft Advertising for driving digital growth


Lisa Zwischenberger, Client Success Manager & Microsoft Advertising Specialist at Smarter Ecommerce

Frederica Müller, Partner Account Manager EMEA at Microsoft Advertising

Interview Guest: Joshua Bamsey, Digital Advertising Strategist at RS Components

You can find the presentations to this webinar in our content hub.

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