Own paid search channels to drive growth

How Globetrotter leverages automation to promote a large & diverse product portfolio at scale

Illustration about Own paid search channels to drive growth

Being one of the biggest outdoor retailers in Europe, Globetrotter Ausrüstung GmbH pursues ambitious goals to stay ahead of the competition. Globetrotter takes a multi-channel approach to effectively advertise their large product range of 35,000 products across paid search channels and pushes growth beyond limits.

Together with smec as their online retail growth partner, Globetrotter unlocks potential across paid search reaching a YoY growth of +75% – by using smec’s automation solutions Whoop! for Shopping and AdEngine for Search.

The result: performance uplifts, efficiency boost and a strong market position – all decisive for growth.

Download the success story now to learn how Globetrotter masters paid search at scale to achieve their growth goals.

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