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“We think it’s safe to say that Hero Conf is not your typical conference experience” says Hero Conf about Hero Conf. After the first day we definitely agree. The speaker lineup is really amazing and you can really get in touch with the top ppc people from all over the world. Enjoy some highlights from the first day 🙂
We’ve had an exciting day of awesome content and some incredible speakers! #HeroConf #PPC pic.twitter.com/oSkAfuo8S8
— Hero Conf (@heroconf) October 28, 2015
Speaker And Talks Day 1 Hero Conf 2015
“The Future Of PPC” – Brad Geddes
Correlation: parents use nap time for buying diapers 🙂 #HeroConf #PPC #datascience #adwords pic.twitter.com/lxpTOEmFuj — Whoop! (@whoop_app) October 28, 2015
“How To Win Display Advertising” – Jeff Baum (Hanapin Marketing)
Display Advertising: do not shoot into the dark #heroconf #PPC #adwords pic.twitter.com/OLVztVKmte
— Whoop! (@whoop_app) October 28, 2015
If you targeting everybody you’re targeting nobody #heroconf #ppc #adwords pic.twitter.com/m749Pm4Y9G — Whoop! (@whoop_app) October 28, 2015
“Sucking The Commercial Air Out Of SERPS” – Michael Stricker (SEMrush)
.@RadioMS – “PLAs are more effective than text ads” #paidsearch #HeroConf pic.twitter.com/ZPEOXq90NI
— Martin Schuhte (@MSchuhte) October 28, 2015
PPC People Are Hungry
Food and snacks were great. Their conversion rate and the “Eat-Through-Rate (ETR)” even more impressive:
You like popcorn from @BingAds? Try Austrian #almdudler lemonade and cake pops at our booth #HeroConf #ppc pic.twitter.com/SpD8AYx4rX — Whoop! (@whoop_app) October 28, 2015
All #PPC #Heroes can get awesome rations at the @BingAds 🙂 #healthybreakfast #HeroConf #Adwords pic.twitter.com/Qln8RP8ODp
— Whoop! (@whoop_app) October 28, 2015
At #HeroConf, we love food & try to showcase local flavors. What did you guys think of lunch today? #foodie #PPC pic.twitter.com/gFHBBvBBWY — Hero Conf (@heroconf) October 28, 2015
We are looking forward to the upcoming two days!