News Archives

News • 3 Min read

From Black Boxes to Business Results: Why smec is a Finalist for the European Search Awards 2026

The European Search Awards 2026 has named smec a finalist in two premier categories: Best PPC Management Software Suite (with Shade Station) and Best Use…

Christian Dale April 8, 2026

News • 3 Min read

Smarter Ecommerce (smec) Named Finalist for Google Ads Impact Award 2025 in International Growth Category

Smarter Ecommerce (smec) proudly announces it has been named a Finalist for the Google Ads Impact Award 2025 in the highly competitive International Growth category.…

Roman Doppler October 22, 2025

Analytics • 6 Min read

PMax Channel Reports are here! What Google isn’t showing you.

Google’s long-awaited Performance Max Channel Report is finally here! Well. Almost. Currently in beta and rolling out to a limited set of advertisers, this new…

Manuel Baudisch May 22, 2025

News • 5 Min read

We grow ecommerce together.

In the aftermath of a tremendous, pandemic-induced ecommerce boom we discovered that the retail industry is changing. If retailers need to stay up to speed…

Sophie Messner April 7, 2022

Ecommerce • 6 Min read

NRF 2022: Retail’s Big Show

January is an exciting month for retail: Consumers and employees alike are returning after a well-deserved break, the final numbers of the previous seasons holiday…

Ralph Mayr February 10, 2022

Data Science • 6 Min read

Designing the solution: AI-based, item-level bidding automation in Google Shopping

In the Google Shopping world, bid management for large product ranges is a time-consuming and complex task which can make-or-break marketing budgets and business targets.…

Katherine Munro October 1, 2020

News • 2 Min read

Talking strategy: A new force for smec’s international consulting

A highly successful bid management tool called Whoop!, a company name that almost acts like a slogan, as it already conveys the promise, and now…

Philipp Reiter May 13, 2020

News • 2 Min read

Corona crisis in online retail: Many industries were hit hard – and some even harder

Stores are closing, unemployment rate goes up or short: economy shrinks. And that is something online retail has experienced in the last weeks as well,…

Philipp Reiter May 7, 2020

News • < 1

COVID-19: smec is 100% operational and 100% available for you

Although the situation presents lots of uncertainties, we are convinced that the know-how and insights we have created over the last twelve years will allow…

Philipp Reiter March 20, 2020

Innovation • 5 Min read

Roles in innovation: collaboration follows participation

In my other blog article before I wrote this one I emphasised how important it is to motivate people in your organisation to participate in…

Georg Hofstadler January 22, 2020

Innovation • 4 Min read

Power to the people: Innovation is about participation

As you may have read in my former blog posts regarding innovation at Smarter Ecommerce, we always try to improve the status quo here at…

Georg Hofstadler December 3, 2019

Google Shopping • 5 Min read

Enhanced ABS for your Shopping strategies – and more to come!

Get ready: Our current Whoop! development initiatives are enriching the functionality of Advanced Bid Strategies (ABS) by offering you improved workflows and convenience, even more…

Mike Ryan November 20, 2019

Microsoft Advertising • 2 Min read

smec nominated twice for Microsoft Advertising Regional Partner Awards 2019

With CEO Jan Radanitsch fighting on our forefront, it is not so much of a surprise that companies and partners recognize the efforts undertaken by…

Philipp Reiter November 12, 2019

Innovation • 5 Min read

Killing good ideas for better ones: The 4 phases of innovation

One of the hardest challenges in all innovation processes is keeping the focus on what’s most promising. As a result, it is quite a difficult…

Georg Hofstadler October 28, 2019

Blog • 3 Min read

Challenge accepted: my first month @ smec

First of all, I have to admit that I had no idea what to expect. But I can tell you something: Taking this job and…

Sarah Hiesl October 7, 2019

Innovation • 4 Min read

How lean can Lean Innovation really be?

You may have heard the Lean Management story about a lumberjack sawing a tree with a blunt saw. The core of this story is that…

Georg Hofstadler September 30, 2019

Ecommerce • 2 Min read

PSD2 – The new European legislation in a nutshell

Update (31.10.2019):The technical implementation of PSD2 culminated in a lot of challenges for Payment Service Providers as well as retailers. Therefore, the European Banking Authority…

Sarah Hiesl August 5, 2019

News • 2 Min read

“Transparency and participation are the key to being innovative”: our approach to streamlining smec’s innovation process

The idea behind our innovation process At smec’s July MeetUp – the MeetUp is a meeting held for all employees every six weeks where everything…

Florian Chval July 16, 2019

Google Ads Automation • 4 Min read

“Keeping an Eye on Google’s AI Using Scripts” with Nils Rooijmans @ the Great Day for PPC Automation

Self-proclaimed search marketing geek Nils Rooijmans has 15+ years experience in the field and has helped over 100 companies increase their revenue and profits. His…

Michaela Scharrer June 18, 2019

Google Shopping • 3 Min read

SMX Munich recap: of benchmarks and seasonalities

On April 2 and 3, marketing and ecommerce specialists met at the International Congress Center Munich for an online marketing conference that is known…

Karin Schallauer April 25, 2019

News

From Black Boxes to Business Results: Why smec is a Finalist for the European Search Awards 2026

Smarter Ecommerce (smec) Named Finalist for Google Ads Impact Award 2025 in International Growth Category

PMax Channel Reports are here! What Google isn’t showing you.

We grow ecommerce together.

NRF 2022: Retail’s Big Show

Designing the solution: AI-based, item-level bidding automation in Google Shopping

Talking strategy: A new force for smec’s international consulting

Corona crisis in online retail: Many industries were hit hard – and some even harder

COVID-19: smec is 100% operational and 100% available for you

Roles in innovation: collaboration follows participation

Power to the people: Innovation is about participation

Enhanced ABS for your Shopping strategies – and more to come!

smec nominated twice for Microsoft Advertising Regional Partner Awards 2019

Killing good ideas for better ones: The 4 phases of innovation

Challenge accepted: my first month @ smec

How lean can Lean Innovation really be?

PSD2 – The new European legislation in a nutshell

“Transparency and participation are the key to being innovative”: our approach to streamlining smec’s innovation process

“Keeping an Eye on Google’s AI Using Scripts” with Nils Rooijmans @ the Great Day for PPC Automation

SMX Munich recap: of benchmarks and seasonalities

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The Ultimate Guide to AI Max

A free guide answering the PPC community's biggest questions about AI Max for Google Search.

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