Microsoft Advertising
Budget Eater Script

Script to evaluate your long tail and identify non-converters for Microsoft text ads

Ready to learn more about your Microsoft Advertising long tail and non-converters?

The “Budget Eater” script evaluates the long tail and non-converters of the last 30 days. It will analyse your Search campaigns and provide you with insights about the correlations between costs, conversions and the long tail. Furthermore, you will get impressions regarding the contribution of your long tail to your revenue, and statistics about your non-converters and top converters. Just add the script to your Microsoft Advertising (formerly known as Bing Ads) account and get your results. The code won’t change anything in your Microsoft Advertising campaigns, it just analyses your existing data and provides you with an automatic evaluation.

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