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AdWords Automation | Ecommerce | Google Shopping | News • 3 Min read

Great Day Recap: Nathalie Nahai — Psychological Principles of Successful Ecommerce

Wondering what the 7 psychological principles of successful ecommerce are? In her keynote at the Great Day for PPC Automation, bestselling author Nathalie Nahai offers…

Karin Schallauer November 20, 2017

AdWords Automation • 4 Min read

Similar Audiences and the Acquisition of New Potential Customers

Audience based targeting is becoming one of 2017’s most used PPC buzzwords (seemingly topped only by machine learning). Similar audiences for search, which has just…

Stefan Eibl June 14, 2017

AdWords Automation • 2 Min read

Expanded Text Ads: New Deadline

The hype was real when Google announced the Expanded Text Ads: It was the biggest change since Google launched AdWords in 2000. Now you have a…

Viljem Pitako September 14, 2016

AdWords Automation | Ecommerce • 2 Min read

How To Structure A Successfull Adwords Campaign?

Best practices and limitations It will certainly pay off to invest a lot of time into planning your campaign and to think about the goals…

Birgit Kirchhofer August 16, 2012

AdWords Automation | Ecommerce • 3 Min read

Limited Google Adwords Budgets

Many advertisers are struggeling with the same restrictions: There is only a fixed monthly budget for participation in the Google Adwords auctions. But which options…

Reinhard Einwagner August 16, 2012

Blog | EN | smec – Smarter Ecommerce

Google Text Ads

Great Day Recap: Nathalie Nahai — Psychological Principles of Successful Ecommerce

Similar Audiences and the Acquisition of New Potential Customers

Expanded Text Ads: New Deadline

How To Structure A Successfull Adwords Campaign?

Limited Google Adwords Budgets

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