PPC Account Management in 2020: More automation, but no robots taking my job
But wait, where was that statement coming from that robots are going to take my PPC job? It must have been years ago, when I…
smec
Power to the people: Innovation is about participation
As you may have read in my former blog posts regarding innovation at Smarter Ecommerce, we always try to improve the status quo here at…
smec nominated twice for Microsoft Advertising Regional Partner Awards 2019
With CEO Jan Radanitsch fighting on our forefront, it is not so much of a surprise that companies and partners recognize the efforts undertaken by…
Killing good ideas for better ones: The 4 phases of innovation
One of the hardest challenges in all innovation processes is keeping the focus on what’s most promising. As a result, it is quite a difficult…
Challenge accepted: my first month @ smec
First of all, I have to admit that I had no idea what to expect. But I can tell you something: Taking this job and…
How lean can Lean Innovation really be?
You may have heard the Lean Management story about a lumberjack sawing a tree with a blunt saw. The core of this story is that…
“Transparency and participation are the key to being innovative”: our approach to streamlining smec’s innovation process
The idea behind our innovation process At smec’s July MeetUp – the MeetUp is a meeting held for all employees every six weeks where everything…
Great Day for PPC Automation: E-commerce with Google, Naspers, Salesforce, Bing Ads, and many more
On 18 October 2017, we hosted the Great Day for PPC Automation in our new company headquarters at Tabakfabrik Linz. It was the first-of-its-kind-conference for…
smec @ Tabakfabrik: Great place to work, great place to innovate
On July 15th, 2017 we relocated our company headquarters to Tabakfabrik Linz, an architectural masterpiece built from designs by Peter Behrens, the leading representative of…
