Over the last couple of months, we have been constantly working on the integration of enhanced Advanced Bid Strategies functionalities (ABS). This feature set allows…
Over the last couple of months, we have been working intensively on the integration of enhanced ABS functionalities (Advanced Bid Strategies features) into Whoop!. Our…
Holiday season is sneaking up on us and preparations are already in full swing. Over the years, the (in)famous Black Friday phenomenon has spread globally.…
Update (31.10.2019):The technical implementation of PSD2 culminated in a lot of challenges for Payment Service Providers as well as retailers. Therefore, the European Banking Authority…
Perfect alignment of CSS and GSE: how Norwegian retailer sportsdeal.no reported 102.4% higher sales figures using award-winning automation technology. …
Last week's dmexco attracted thousands of visitors. Although the tickets are no longer free of charge, dmexco counted 41,000 visitors for those two days. This…
The question whether or not to segment PPC campaigns by devices has caused heated discussions among digital marketers. The concept of splitting campaigns per device…
Wondering what the 7 psychological principles of successful ecommerce are? In her keynote at the Great Day for PPC Automation, bestselling author Nathalie Nahai offers…
Note: This article first appeared on PPC Hero. Are Custom Labels still one of the crucial attributes to make the most of your Google Shopping campaigns…
As it relates to Retail, E-commerce conjures images of shoppers scrolling computer or mobile device screens for products. When something hits a shopper's fancy,…
Every single day, thousands of people start up E-commerce websites. Across the entire globe, the most common form of E-commerce is categorized as business-to-consumer (B2C).…